Baumol’s cost disease and the benefits of baldness
Bruce Willis, Jeff Bezos, Stanley Tucci, Homer Simpson, Matt Lucas…the list of famous men with infamous hairlines is (ironically) long and growing. The psychological literature has plenty to say on the benefits accruing to them because of their baldness. A Wharton study found that men with shaved heads are perceived as more dominant, taller and stronger than their natural selves.[1] But the economics profession also has something to say on the matter via the late William Baumol — who also