Investing in women

28 March 2025|

As Women’s History Month draws to a close, we are reminded both of the amazing accomplishments of the women who have come before us and the long journey ahead, before the ideal of true equality is reached. On the one hand, we may be inspired by the presence of more women in political leadership positions, while being equally disheartened by our lack of safety. And, while there have been victories along the way, it still feels as though we continue

Why I don’t live on Easy Street

21 March 2025|

I recall, as a boy, lying in bed late in the morning, with the bright morning sunshine pouring in through the windows, warm, relaxed and perfectly comfortable. Dozing and waking, dreaming in that delicious state of being half-asleep and half-awake. Passing hours like that. Glorious hours. Occasionally my dad would yell from another room to enquire if I’d got up yet (my mum didn’t bother: she knew the answer). The day drifted away. Maybe I’d go out later, meet friends,

The illusion of confidence

14 March 2025|

Imagine visiting your local supermarket tomorrow morning, picking up your usual sourdough and handing your £5 note to the cashier, only to have them decline it. “That’s just a worthless piece of paper” they claim. You try paying by card. “That’s not even real!”. This isn’t just an imaginary nightmare for those on the London sourdough hype, which now includes myself, it is a surprisingly possible reality. This scenario feels slightly ridiculous, because it highlights something we rarely stop to

Let’s talk about nostalgia…

7 March 2025|

The past has a peculiar grip on us. Whether it’s the comforting sound of a song from our childhood, the taste of a long-discontinued snack, or the grainy aesthetic of an old video game, nostalgia has a way of making us yearn for things that once were. While it may seem like a purely sentimental experience, nostalgia is also a powerful economic force, influencing consumer behaviour, corporate strategy and even financial markets. In recent years, companies have exploited this longing

Give it up for Lent

28 February 2025|

With February drawing to a close, an important holiday is upon us, namely that of Pancake Day,[1] otherwise known as Shrove Tuesday and/or Mardi Gras. This day marks the end of the carnival season in Christian tradition and is a day of indulgence in preparation for Lent (unless you’re part of the Oriental Orthodox church, in which case you warm up with a pre-Lenten fast – lucky you). Beginning with Ash Wednesday, Lent, which comes from an Old English word meaning

How to play 4D poker

21 February 2025|

I’m tired of people telling me that they are 4D chess players when they do something foolish. 4D chess is for losers. 4D poker is for winners. As a 4D poker player myself – the best at poker – I explain how to play. Politicians, take note. Have only vague familiarity with the rules. I know that having more high cards, more things in a row and more of the same suit is good, but I am too busy and

The (dis)advantages of being a lefty

14 February 2025|

I’ve always wondered what it’s like to be a lefty. Do people treat you differently? Have you got a more optimistic outlook on the world? Is the welfare state a necessity? These are all questions a leftist may or may not know the answers to. But are there any key differences between the ordinary, run-of-the-mill righty and the mythical, scarcely found left-handed person? Research suggests that only 10-12% of the world’s population is left-handed. As a result, there are many

My Fathom journey in retrospect

7 February 2025|

After two and a half years, my time at Fathom Consulting has come to an end, and I could not think of a better way of wrapping up my journey here than by summarising what has undoubtedly been a great career experience. So, put your seatbelts on, because you are in for an interesting ride! I started working for Fathom Consulting in October 2022, first remotely from Spain for some time, due to Visa issues — thanks, Brexit — before

A socially optimal dinner party

31 January 2025|

I had a few friends over for dinner last Saturday, with them all kindly taking the time to travel down to my home in Guildford, from London. It was a nice evening, we had a good chat, and enjoyed some food and wine. It was only when I was clearing up at the end of the night that I realised I was left with more wine than I started the night with! And, that got me wondering, had I turned

The beginning of the end of Veblen goods?

24 January 2025|

Ski trip season is upon us, and a recent conversation with a person in the fashion industry, whose main customer base is in the Alps, left me puzzled. They said that for customers to consider purchasing their clothes, they had to increase their prices. However, the rule of demand, one of the basic principles of economic theory, states that the demand for a good decreases as its price increases. I discussed this with some colleagues during lunch one day, where